We are Webfirm: Nick Scott

Everyone meet Nick Scott! He’s the man who is the digital marketing and social media champion here at Webfirm. We’ve done a bit of digging and can establish that he’s a 10/10 bloke who is making a killing on his swear jar. Read more here…

 

Hi Nick! Tell us what you do at Webfirm?

I’m part of our digital marketing assistance team, although more recently I have had a greater focus on the social media advertising. My role at the moment is on the broader spectrum, rather than being defined by narrow constraints. I assist the team where necessary and aim to reduce their hefty workload. I provide support for clients that are experiencing issues and help maintain a sound relationship with them. In terms of marketing and advertising, I assist develop and maintain PPC campaigns with reporting aspects in mind, make website amendments and also aid with SEO. My role has dynamically changed to encompass social media marketing. This includes managing clients social accounts, creating/sharing content, running various adverts and monitoring performance.

 

What are three interesting facts about you?

I own my own social media marketing business. I’ve always had a strong fascination and passion for marketing, more specifically social media marketing. After studying marketing and working in businesses where I managed social media accounts, I thought how hard could it be? It proved to be a lot harder than I had anticipated. But it keeps me on my toes and constantly searching for solutions to problems. I love designing creative strategies and implementing them to achieve desired results. It sure has taught me a lot.

I’ve never been overseas. Yes, I know, at 23 years of age I have not left the sand of Australia. It’s something I’ve been planning to do for a number of years, however work and study took priority. So, when my colleagues reminisce on how extraordinary the Mona Lisa was in real life, I tend to drift into the corner or nod awkwardly.

I love European cars. Ever since I could see, I’ve always had a strong appreciation for European cars. I love the attention to detail, the ergonomics and the quality that goes into the fit and finish.  I love them so much that I even bought one. Don’t ask about the maintenance costs though, I don’t have enough space to generate that list.

 

What is your favourite website or app?

I don’t want to sound like Scott Pape, but my favourite app is Acorns (recently rebranded to Raiz). Basically, the app is an automated investment service. It allows you to invest your spare change in a diversified portfolio of ETFs. Technically, when you spend money you’re investing the change in shares at the same time. It has a great interface and is really easy to use. If you’re wondering, no I don’t receive kickbacks from Raiz, it’s just super handy.

 

If you could turn any activity into an Olympic sport, what would you have a good chance at winning medal for?

At first, I would’ve said the game Fortnite, however even though this is a truly sensational game, I’d have no chance of winning. The activity I have chosen is more of a phrase than anything. If saying the phrase “that kills me” were an Olympic sport, I’d win the gold hands down. I say it so often, that I have my own “kills me” swear jar dedicated to myself. Thanks guys!

 

What would you rate 10 / 10?

The Webfirm/Adslot office. No seriously. This isn’t just for brownie points either. The first time I walked into the Webfirm office, I was immediately blown away. It’s modern, creative and has a symbolic meaning to the brand itself and broader implications of what we do.  It’s a joy to work in and is everything I would picture when I visualise my dream office. It’s a lot more aesthetically pleasing than all the other offices I’ve worked in. Kudos.

 

Whats your most typed in keyword into Google?

“Diagnose me”

“Nearest tow truck”

“How exactly do positive modifiers work on Adwords?”

 

If you’re cruising down the highway in your car, what songs would be playing from your speakers?

Excellent question. From experience I shall name a few, no hate please:

Idioteque- Radiohead. The song was hailed as a radical departure from the bands earlier guitar driven music. The song shows you can be popular, crazy and different at the same time, creating foundations for most modern rock songs today.

Money Trees- Kendrick Lamar. A sensational song from a period when Kendrick Lamar hadn’t “blown up” yet. It has a great beat, meaningful lyrics and the album it comes from is critically acclaimed itself. Can’t argue with that.

Flashing Lights- Kanye West. I know after his most recent song, people will be questioning how his artist made it on my list. However, in this particular scenario of cruising down the highway, this song suits the attire perfectly. The song has utterly gorgeous synths and strings. Save those laughs for later.

 

What could you give a 40-minute presentation on with absolutely no preparation?

The struggles of commuting to work on the Frankston line. If I were to include bus replacement services, I could probably extend that out to around 5 hours.

 

“Weekend on the peninsula or a weekend in the city?”

Since I reside on the Mornington Peninsula, I would have to say the city. The Peninsula is great to unwind and relax, however weekend activities can be more on the limited side.  I find myself running into somebody I know everywhere I go and have visited the main tourist destinations more times than I can calculate. The city is full of diversity, culture and adventure.  It is one of the most cosmopolitan cities in the world, the shopping scene is extraordinary and there is a colossal number of trendy bars/restaurants to choose from. I’m sure if you lived in the city your answer would be the opposite of mine.