Perth Bin Hire Is Succeeding with Webfirm

Perth Bin Hire provide the best and cheapest skip bin hire Perth has to offer for the last 25 years in Perth and its surrounding suburbs. They provide an environmentally friendly waste removal service to the residential, industrial and commercial sectors.

Operating in a highly competitive industry, it is important for Perth Bin Hire to stay ahead of the game and make sure that they outshine their competition. In doing so they have chosen to engage the Digital Marketing services of Webfirm for the last 10 years.

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Our Solution

Webfirm’s solution encouraged them to invest in three main channels to support their objectives.

Paid Media

Encompassing both Google Ad words and Social Media campaigns to protect brand identity and raise awareness of their overall brand and of course getting the page likes they were after.

Search Engine Optimisation

This was also implemented and seen as crucial to stay competitive in the organic market, while simultaneously allowing Perth Bin Hire to stay ahead of the relentless daily updates to Google’s search algorithm.

Content Creation

Writing blog posts and writing website content was also recommended as an integral element in the growth of Perth Bin Hire’s brand.

To tie it all together a strategic reporting method was implemented, partnered with an Account Manager who could communicate the progress of the team.

Results from our work

Content strategy;

This saw 4 new pages built out relating to ‘Commercial Waste Management’. After completing an in depth Keyword research session, we found that there was an untapped market searching for the services offered by Perth Bin Hire, only they weren’t covered on their website. After implementing the new content ‘Perth Bin Hire’ are now ranking 3rd for the service ‘Food waste Disposal’ and 1st for ‘Construction Bin Hire’.

Targeted Keywords;

With 11 of them ranking number 1 on Google, Perth Bin Hire have been steadily defending their current position in the SERP.  Ranking number 1 for high volume search terms such as Bin Hire Perth, Hire Skip Bins and Bin Hire isn’t an easy task but a strong content strategy lead by Keyword research has helped them continue to prosper in the waste management space.

 

perth bin hire organic traffic

perth bin keywords
Keyword Rankings- September 2018-2019

perth bin hire organic traffic