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Overview

Yarra Yarra Golf Club wanted to overhaul their website to give their members the best experience out of any golf club in Melbourne.

After an exhaustive search for the right digital partner, the company chose Webfirm to design and develop a modern experience for their members and guests.

We wow’d Yarra Yarra with our out of the box ideas, creative custom design, ability to intergrate with internal systems and stick to a tight delivery timeline.

The feedback internally from their members and guest has been very positive and we are delighted to continue our releationship with further work in the future.

The Situation

The previous website was built many years ago; the club had since been renovated and the golf course grounds were undergoing major work so it was time the website reflected not only what the club is, but the direction it was heading. It not only needed to look the part, but also captivate new prospective members, and businesses looking to take their teams out for corporate golf days.

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Solution

Website Overhaul

Webfirm and Yarra Yarra came to an agreement that a new website was necessary to continue to improve on the conversion rate over time, as well as bring a fresh and clean look to the brand.

Members Area

Using a custom Webfirm built plugin that integrates with renowned club management software Mpower, we were able to create a bespoke visual members hub where members can get privately published news articles that is locked behind the same username and password they use to access other Club services.

Google Ads Landing Pages

Corporate Memberships and Private Functions are important for the Club’s revenue. We created specific landing pages that are designed to convert browsers to leads. These pages will be linked directly from Google Ads.

 

History Timeline

Established in 1898, Yarra Yarra has a vast history of historically important moments. During our initial website kick off meeting Webfirm had the idea of creating a timeline that would be a fun interactive way of people learning the history of the club. The timeline scrolls vertically down through history highlighting significant dates with image and video content.

 

Instagram Integration

Every inch of the Yarra Yarra Golf Club is beautiful, so incorporating an Instagram news feed the club can easily keep the website up to date with stunning imagery.

A word from our client

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