You’ve got 100 words to tell your web visitors who you are and why they should trust you. What would you say?
The average user will only spend 58 seconds on your website; unless you give them a reason to stick around. This means they’re really only allowing enough time to skim your home page. The content they find there will determine whether they stick around, or if they jump ship.
What a Copywriter Can Do For You
Content shouldn’t involve begging your customers to buy what you’re selling; it should tell them a story and convince them in a less direct manner that they absolutely love you and couldn’t live without you.
How Can a Copywriter Do This?
By moulding the English language to suit your business needs, of course! We do this through:
- Blog writing
- Website content
- Adopting a reader-friendly tone
- Working with you to establish your content needs
- Conducting extra research and interviews
- Writing informative content that can be technical if need be
Ultimately, our in-house copywriters will find the words to make your customer understand why you’re the best at what you do, while also making sure your content is optimised to meet Google’s ever-changing requirements.
Talk to us today about how our copywriters can help bring your brand to life!